Ebook Web 2.0: Concepts and Applications (Desktop App Programming), by Gary B. Shelly, Mark Frydenberg
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Web 2.0: Concepts and Applications (Desktop App Programming), by Gary B. Shelly, Mark Frydenberg

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Web 2.0 provides dynamic and comprehensive coverage of the most current information available on Web 2.0 today. You will gain a solid understanding of the current trends in technology and concepts associated with interactive information sharing and new web applications. You will gain knowledge of web-based communities, social-networking, video and filing sharing sites as well as blogging, wikis and more.
- Sales Rank: #631010 in Books
- Brand: Brand: Cengage Learning
- Published on: 2010-03-03
- Original language: English
- Number of items: 1
- Dimensions: .60" h x 8.40" w x 10.70" l, 1.30 pounds
- Binding: Paperback
- 312 pages
- Used Book in Good Condition
About the Author
Gary B. Shelly wrote and published his first computer education textbook in 1969. More than twenty million copies of Shelly Cashman Series' textbooks have been sold. Gary and a talented group of contributing authors have produced books on computer programming, computer concepts, and application software that are the leading textbooks in the computer technology market today. Gary has hosted the annual Shelly Cashman Institute, a week-long training event focusing on the latest topics in technology, for the past 34 years.
Mark Frydenberg is a Senior Lecturer of Computer Information Systems at Bentley University in Waltham, Massachusetts. He also serves as the Director of the university's CIS Learning and Technology Sandbox, a social learning space where students interact with technology and each other. Professor Frydenberg teaches courses in IT concepts, web development, and technology trends. His research focuses on flipped and collaborative learning and pedagogies for engaging students with technology. Professor Frydenberg frequently presents on teaching and learning with new technologies at conferences and training events throughout the US and Europe. He has also authored WEB 2.0 CONCEPTS AND APPLICATIONS, one of the many successful texts in the popular Shelly Cashman Series.
Most helpful customer reviews
9 of 9 people found the following review helpful.
Digg it !
By Aquarius
Good introduction for students to the Web 2.0 concept.
Seems there are not many student oriented course books covering the Web 2.0 topic (yet). This maybe one of the first. The book is well organized and written. It contains 6 chapters:
1. The WEB becomes 2.0
on evolution of the web from the basic websites, to the web as a 'platform'.
2. Publishing online
.... Blogs and wikis.
3. Syndicating content
... RSS, webfeeds, and podcasts.
4. Organizing information
... Organizing digital data, using tags, filtering data.
5. Connecting people
.... personal and business use of social networking (Facebook, Twitter, LinkedIn).
6. Linking data
... 'Cloud computing' and a prelude to Web 3.0
All the chapters have plenty screenshots and figures, which helps in clarifying the text. The screenshots and figures also make it appealing and interesting to go through, read or study. Students are encouraged to visit sites, and for example create a blog, or a wiki. Lots of terms/words are presented. From the more popular, (HTML, streaming video, and many more) to the less known like, reciprocal link, skyscraper, loaderboard, importxml, and many others.
Every chapter is closed with questions and exercises. There's also an online companion website where students can lookup additional material, watch online videos, and try short-answer questions. All intended to help in student retention of the material. I haven't tried the online companion out yet. It sounds promising. I will update this review when I've tried it out.
There are some aspects I do miss in the text. For example the debate on how reliable information posted on web2.0 sites really are. Whether or how students should use information from these sites as reference in their own work(reports). Perhaps more caution with regards on what and how people should handle with posting (personal) information out for public. Sites like Google, Yahoo, and YoutTube, are mentioned, but I feel more could be said about them. I also would have liked to see some information on sites like, Amazon, eBay, MSN, PayPall,... Although "classic" now, these sites have helped the web to evolve. They might have been left out to prevent the book to become too many pages. Which is understandable.
Chances are that students are already familiar with some of the sites in the book, applications and services (Facebook, Twitter, Wikipedia). But there are several more that are presented in the text that may not be that well known, and that are certainly worthwhile to explore. Also the text gives the reader/student insight into the background and the concepts.
This book is a good starting point for students (new to the subject of WEB 2.0) to explore and research the web2.0 concept, sites, applications and possibilities.
4 of 4 people found the following review helpful.
Engaging and Informative Textbook
By Kathy Lynch
I teach a social media course and found that this text did a great job covering many of the relevant topics of web 2.0. It gives students meaningful resources and exercises to explore social networking. I highly recommend it!
1 of 1 people found the following review helpful.
Buy with confidence – for learning look elsewhere...
By Shops@Home
Foremost – the seller, product condition, and delivery were outstanding
Alternatively, this is a terrible book. How many times can you say the same thing in different ways to fill a page?
Shelly Cashman is obviously in the Textbook business not Education.
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